Open up any of your social media page for the past week
and you would’ve seen an outpour of social media posts and advertisements for Mother’s Day.
Known for their abilities to juggle 10 tasks at one time,
find missing items that no one in the household could,
and make unforgettably delicious foods we would spend our adult lives recreating,
it seems like there is almost nothing that a mom can’t do for her family;
which, not surprisingly, includes INVESTING.
In conjunction with Mothers’ Day, our team has put together 5 ways and reasons why moms give the best investing advice and make the best investors.
Yes, you read that right.
Hint: they are in the little things moms do in their lives that almost NO ONE NOTICES.
1. They Know REITs Better Than You
Having to spend a lot of time running errands for the entire family, moms are usually all over town, which means they visit more establishments than any of the average family member and have a better idea of how businesses are doing.
They need to buy groceries or knick-knacks; they visit the malls and the supermarkets in the malls.
One of their children is sick and needs medical assistance; they bring them to the hospital or clinic.
They go to work; they walk into their office building, which is likely to be managed by an office REIT.
The family is planning a staycation for the school holidays; they book an accommodation with a hotel chain.
Without even them realizing it, moms can already tell you a lot about the retail, healthcare, office and hospitality REITs in town!
2. They Know More Brands Than You
Being a mom means always buying things for the family, be it groceries, stationery or even clothes.
This also means that they interact with a lot of more brands – sometimes brands that you and I have never even heard of,
which also indirectly introduces them to more listed companies.
Which brands are there in the market… which ones has better quality… which shops in town sells them… and the list goes on.
For example, if it weren’t for our mom or parents, most of us would still be searching for the best zippers,
while they would have known for ages that the best ones to go with are the ones made by YKK.
Much like their ability to find small items that most of us couldn’t, they also have the uncanny ability to spot stocks that we sometimes couldn’t.
3. They Understand Price and Value Better Than You
We live in a world where people are always keeping an eye on prices – whether something is cheap or expensive, most of the time without considering the quality,
and a world where the concept of PRICE VS VALUE is lost on most people, a phenomenon we witness daily in the stock market.
Moms, however, are usually sharp as a tack when it comes to this concept
and have the rare ability to tell if something is overvalued, fair valued or undervalued based on the quality they are getting.
They don’t shy away from driving a hard bargain if they feel like the prices they are paying is unjustified – a valuable quality in an investor which is often overlooked.
4. They Are Unfazed When Faced with Emotional Situations
Most of the time, taking care of a family (or any group of people in fact) involves having to deal with a lot of different emotional situations.
Screaming and crying children…
a husband who was frustrated from work…
a sister-in-law who is having trouble setting her life straight…
a friend who is faced with financial troubles…
In fact, it is not unheard of for these situations to happen all at once.
These situations, however, is all in a day’s work for most moms.
Having handled almost all kinds of emotions in their lives, it usually takes a lot more than a generic stock market crash to cause a mom to lose her head and make rash financial decisions without first analyzing the situation.
5. They Are Much Too Busy to Do Anything Unnecessary
They say the idle hands are the devil’s workshop
and for decades, this has been proven to be true.
Half of our stress today is caused by overthinking and taking the “noises” around us all too personally,
which, most of the time, leads to disastrous consequences.
Moms, however, barely find time to succumb to these as they are much too busy juggling family, work and their own social lives.
It is already considered an achievement for them to have some “me time” within a week,
much less to sit in front of the computer screen and poring over the stock market prices on a daily basis.
Although it is not yet a popular opinion, having the mom mindset can just be the best asset an investor could ever ask for.
Not only is it highly practical and swift, we will also be much better at detecting ominous signs in our investments,
much like a mother who can sense something is wrong with her children halfway across the world.
Here’s WealthPark wishing all moms out there a belated Happy Mother’s Day!